MailerLite review: free plan, pricing, and tradeoffs

Best fit

Very small lists that want a simple newsletter, forms, and landing-page toolset.

Free-plan details

Contacts

250 active subscribers

Sending

2,500 emails per 30 days

Users

2 seats

Automation

Up to 3 visual automations on the current free plan

Important limit

Current free-plan feature limits include 3 forms, 1 digital product, 1 landing page, and 1 website

Paid plans

Comfort starts at $12 per month and Power starts at $25 per month on the public pricing page; actual pricing scales by subscriber tier and billing interval. Comfort includes substantially more premium features than the former Growing Business plan, while Power adds unlimited monthly sending and feature use subject to fair use.

Watch for

• The 250-subscriber free-list cap is the smallest in this comparison.
• MailerLite publishes limits of 3 automations, 3 forms, 1 landing page, 1 website, and 1 digital product on Free. Its FAQ describes those limits as current across Free-plan accounts; an account over a feature-use limit enters a restricted state until it reduces active usage or upgrades.

Compare MailerLite with nearby alternatives

• Kit vs MailerLite for creators comparing workflow and list-growth tradeoffs.
• MailerLite vs GetResponse for automation depth and broader marketing-tool differences.
• MailerLite vs Brevo for a lightweight email-tool comparison.